The map is public. The substrate is paid.
Anyone can browse the category map. Brands, distributors, aggregators, and design-tool vendors who want the substrate behind their own view — below-floor forensics, full Language Fit, the complete vantage matrix — pay for it.
For buyers, analysts, and anyone trying to understand where AI bins a category. The public map is the product.
Browse the map →For a single brand, distributor, or aggregator that wants the full substrate behind one role-aware view: below-floor forensics, full Language Fit, full 5-vantage matrix.
Talk to us →For brand teams tracking a portfolio: up to 5 brands or 5 categories with full substrate, 21-week trend history, geographic / manufacturing-risk overlay.
Talk to us →For aggregators, EDA vendors, and analyst firms that need cohort-scale tracking, ontology-shift webhooks, or bulk JSONL feeds for downstream pipelines.
Talk to us →Public vs. paid, line by line.
Reproducible data, sha-pinned provenance.
Every figure on every page (free or paid) is reproducible from a public artifact identifier. We pin the sha256 of the substrate snapshot used to compute each rank board and expose it in the API and in the page methodology footer. When we re-ship a substrate snapshot, the sha changes, and the rank board changes with it. No silent updates, no hidden recomputes.
Aggregates only. The substrate is ours.
Every tier returns aggregates: rank, count, percentage, confidence band, top-N, cosine distance. We never expose per-model picks, raw cosines, quantile distances, centroid embeddings, or the full mention dump. The forensics stay ours; the customer-actionable signal is what you buy.
Manual onboarding for the first cohort.
Pro and Enterprise are in private preview. We onboard each customer by hand — including substrate review, category wallet selection, and a walkthrough of the paid surfaces against your brand. If you're a fit, we'll tell you. If you're not, we'll tell you that too.
Talk to us →Every claim on every page traces back to substrate.
Before you talk to us, browse the live map. Every rank board has a methodology footer. Every figure has a sha identifier. The site is the receipt.